
Every water is scored across three dimensions that matter — not just contaminants, but the full picture of what you are putting into your body and what it costs the world.
Source integrity, mineral profile, pH balance, and bioavailability. Where does your water come from, and what life-giving properties does it carry?
PFAS, microplastics, heavy metals, pesticides, and disinfection byproducts. What is hiding in your water that the label does not tell you?
Environmental footprint, ethical sourcing, packaging sustainability, and corporate transparency. Does this water align with the world you want to build?
The bottled water industry thrives on a simple deception: expensive branding does not equal quality water. A $15-per-gallon imported water can score lower than an $0.08-per-gallon home filtration system. The QPR engine exposes this gap with radical transparency.

Average Value Ratio
1,112x
Home filtration vs. premium bottled

The bigger the brand, the bigger the marketing budget, the worse the water. Coca-Cola spends $4.2B/year on marketing to sell you repackaged tap water at a 3,000% markup. PepsiCo was forced to add "Public Water Source" to Aquafina labels.
We expose the inverse correlation between corporate marketing spend and actual water quality — with data from EPA, EWG, Consumer Reports, and SEC filings.
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